There comes a time when you need to take off the training wheels. Such was the case when rebranding a burgeoning recording artist looking to take his image from its middle school roots and introduce him to a more mature audience. My role was hands-on in all phases of design for the website and mobile app shown.

The process included a simple site map, wireframes, flowcharts, visual design for desktop and mobile, and extensive testing of the product prior to delivery to the development team.

Note: This product was designed for and property of D4 Creative Group.